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    Pros & Cons of Listing Your Home in the "Winter"

    “It’s the most wonderful time of the year,” to sell? Winter can be a great time to sell your home. Especially since “winter”...

    • Ken Schwartz
    • December 18th, 2019
    • 3 min read

     

     

    “It’s the most wonderful time of the year,” to sell?

    Winter can be a great time to sell your home. Especially since “winter” doesn’t typically get below 60 degrees here. Just like with any season, there are pros and cons to selling your home in the winter. 

    If you’ve been contemplating whether you should sell your home now or wait until the holidays wind down, we made a list of everything that you should take into consideration.

    Buyers mean business

    While more buyers are looking in the spring and summer, there are more serious buyers in the winter season. With our "winter" weather, it's one of the most pleasurable times to be outside visiting open houses and showings. And if they are looking at homes instead of participating in holiday festivities, they probably need a home fast. 

    Less competition

    Most people will wait until spring to list their home. This means the housing inventory is much lower in the winter, leaving less competition for sellers. 

    Online house hunting is year-round

    As Dave Ramsey says, “the internet has no seasons.” Since most people are busy preparing for the holidays in the winter, making sure your home has a good online presence is important. Most buyers will start their search online before in person. In fact, 93% of people use the internet in their home search, according to NAR.

    More time off = more time for buying

    You might think that being the busiest time of the year that people would be too busy to stop by and look at your house. But, people tend to take more time off work around the holidays leaving more time to search for their new home. The three-day weekends in January are also popular weekends for open houses and showings. 

    . 

    Buyers have limited budgets

    As we wrap up the end of the year, a lot of people are tied up with other financial obligations such as holiday gifts and traveling, paying taxes, and making sure their own houses and vehicles are winter-ready. This may cause a lot of buyers to not want to invest in a home at this time of year.

    Fewer offers

    Sellers tend to find themselves with multiple offers in spring and summer when buyers have more competition and need to be quick to make offers. In the winter, it’s less likely that sellers will have multiple offers. 

    More likely to reduce asking price

    If your house is priced inaccurately and has been sitting on the market for a while, you may need to drop the price before spring. If you wait until more homes come on the market, it may be even harder to sell at market value. If you start out at market value, you'll have a better chance of selling for a decent price.

     

    Negative connotation about listing in winter

    For all of the reasons above and more, selling your home in the winter doesn't have the best reputation and most buyers probably know this. Buyers may even think that winter sellers are desperate to sell, causing them to lowball their offers.

     

    . 

    Whether you’re ready to list now or wait until after the holidays, we’ll be here when you’re ready.

    Schedule a call

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    About the author

    Ken Schwartz

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    Since 2008, I have been helping clients reach their goals, and doing so in the most professional fashion possible. I graduated with a Bachelor’s Degree in Mechanical Engineering from the University of California at San Diego in 2008. After working in the field for a short time, I found my true calling in Real Estate. My ability to talk with people and problem solve made real estate a perfect fit for me. I obtained my Real Estate License in 2008 and have worked in the industry ever since. My previous experience includes Property Management and helping clients Buy or Sell their home. In 2012 I received my Real Estate Brokers license and have recently joined the team at CENTURY 21 Affiliated. When I'm not out selling homes, I love spending time with my wife and 4 french bulldogs. I also play in an adult baseball league, which helps fulfill my competitive nature. Having played baseball in high school, it is a great extension to my glory days. Thankfully San Diego has such great weather, we can play year round. My expertise in the San Diego market and the outstanding resources of CENTURY 21 Affiliated give my clients the satisfaction that I can provide them the best quality service out there. A Real Estate transaction can be a stressful time, but it doesn't have to be. We do everything we can to make it as smooth as possible, while delivering our clients the best value and helping to build their personal wealth.

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    Ken Schwartz Real Estate

    Ken Schwartz | CA DRE #01854235 | NMLS 2461429

    2020 Camino Del Rio N. Suite 800, San Diego CA 92108

    2020 Camino Del Rio N. Suite 800, San Diego CA 92108

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    858-500-2195

    Message Us:

    [email protected]

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